Privacy Policy

Introduction

Sova ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our creator affiliate management platform and related services (collectively, the "Service").

By accessing or using our Service, you agree to this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access the Service.

Information We Collect

Personal Information

We may collect personal information that you voluntarily provide when using our Service, including:

• Name and email address
• Phone number
• Shipping address (for product seeding)
• Social media account handles and profile information
• Payment information (processed securely via Stripe)
• Business information for brands (company name, Shopify store details)

Information from Third Parties

We may receive information from third-party services you connect to our platform:

• Shopify: Store information, product data, order details, and discount code usage
• TikTok and Instagram: Public profile information and content metrics (views, likes, engagement) for creators who connect their accounts
• Stripe: Payment processing information for payouts

Automatically Collected Information

When you access our Service, we may automatically collect:

• Device information (browser type, operating system)
• IP address and general location data
• Usage data and analytics
• Cookies and similar tracking technologies

How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve our Service
• Process creator applications and manage brand-creator relationships
• Track sales attribution and calculate creator commissions
• Process payments and payouts through Stripe
• Create and manage discount codes in connected Shopify stores
• Analyze creator content performance and generate reports
• Send transactional emails and notifications
• Respond to customer support inquiries
• Detect and prevent fraud or abuse
• Comply with legal obligations

Information Sharing and Disclosure

We may share your information in the following circumstances:

Between Brands and Creators

When a creator joins a brand's affiliate program, relevant information is shared between parties to facilitate the relationship, including contact details, performance metrics, and payment information.

Service Providers

We share information with third-party service providers who perform services on our behalf, including:

• Stripe: Payment processing and payouts
• Supabase: Database hosting and authentication
• Vercel: Website hosting
• Resend: Email delivery

Legal Requirements

We may disclose your information if required by law, court order, or governmental authority, or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others.

Business Transfers

If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

Data Security

We implement appropriate technical and organizational security measures to protect your personal information, including:

• Encryption of data in transit and at rest
• Secure authentication via Supabase Auth
• Row-level security policies for database access
• Regular security audits and updates
• PCI-compliant payment processing through Stripe

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security.

Data Retention

We retain your personal information for as long as necessary to provide our Service and fulfill the purposes described in this Privacy Policy, unless a longer retention period is required by law. When you delete your account, we will delete or anonymize your personal information within 30 days, except where we are required to retain it for legal, tax, or accounting purposes.

Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate personal information
• Deletion: Request deletion of your personal information
• Portability: Request a copy of your data in a portable format
• Opt-out: Opt out of marketing communications at any time
• Withdraw consent: Withdraw consent where processing is based on consent

To exercise these rights, please contact us at privacy@sovadash.com.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect and store information about your preferences and activity. These include:

• Essential cookies: Required for the Service to function properly
• Authentication cookies: To keep you logged in
• Preference cookies: To remember your settings (e.g., dark mode)
• Analytics cookies: To understand how you use our Service

You can control cookies through your browser settings. Note that disabling certain cookies may affect the functionality of our Service.

Third-Party Links

Our Service may contain links to third-party websites and services, including Shopify, TikTok, Instagram, and Stripe. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any personal information.

Children's Privacy

Our Service is not intended for children under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. By using our Service, you consent to the transfer of your information to the United States and other countries where we and our service providers operate.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically for any changes.

Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please reach out to us.